Idea Marketing

Usable ideas to build your brand and expand your community of followers.

Your blog drives your content strategy

...from business2community.com A company blog should be the cornerstone of your demand strategy. While a blog is a great way to generate quality leads, the primary goal should be to build credibility among your target audience by providing helpful content. To drive...

How to Make Your Customer Journey More Engaging With Visual Content

Content is what pulls prospects through your buyer's journey, but making your content stand out is becoming more difficult. Here's how brands can use visual marketing to make their customer journey more engaging says, Daan Reijnders,...

SEO: Facts and Fantasies

If you want to attract and retain current and potential customers and followers, you have to help them find you in the dark and tangled forest of competition. SEO (Search Engine Optimization) helps increase website traffic (and SALES) by placing your...

Visual storytelling builds your community

Pinterest is a great resource for storytelling with images. This board gives a sample of articles and resources you can use to get started.You can also use your own pins to link to stories on your blog or website. Facebook Live is a great way to engage your followers...

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